Your selections:
- Cheung, Man Lai, Pires, Guilherme D., Rosenberger III, Philip J.
The Moderating Effect of Cost Orientation on RMO Adoption in the Hospitality Industry
- Lee, Howard C. W., Rosenberger III, Philip J., Pires, Guilherme
The moderating effect of cost orientation on RMO adoption in the hospitality industry
- Lee, Howard C. W., Pires, Guilherme D., Rosenberger III, Philip J.
Brand personality differentiation in formula one motor racing: an Australian view
- Rosenberger III, Philip J., Donahay, Brett
Ethical business practices and consumers' purchase intentions for a fast moving consumer good in Hong Kong
- Leung, Sai Yiu Francis, Pires, Guilherme, Rosenberger III, Philip J.
- Cheung, Man Lai, Pires, Guilherme, Rosenberger III, Philip J.
- Carlson, Jamie, Rosenberger III, Philip J., Rahman, Mohammad M.
- Brennan, Stacey, Rosenberger III, Philip J., Hementera, Veronica
- Stevens, Shawn, Rosenberger III, Philip J.
The role of social media elements in driving co-creation and engagement
- Cheung, Man Lai, Pires, Guilherme, Rosenberger III, Philip J., Leung, Wilson K.S., Chang, Man Kit
Towards a rigorous conceptual framework for examining international medical travel
- Chow, Chi Lei Julie, Pires, Guilherme D., Rosenberger III, Philip J.
Brand trust: an Australian replication of a two-factor structure
Australian undergraduate biotechnology student attitudes towards the teaching of ethics
- Lysaght, Tamra, Rosenberger III, Philip J., Kerridge, Ian
Reevaluating green marketing: a strategic approach
- Polonsky, Michael Jay, Rosenberger III, Philip J.
Driving consumer-brand engagement and co-creation by brand interactivity
- Cheung, Man Lai, Pires, Guilherme D., Rosenberger III, Philip J., Jose de Oliveira, Mauro
Exploring consumer–brand engagement: a holistic framework
- Cheung, Man Lai, Pires, Guilherme D., Rosenberger III, Philip J.
Examining the antecedents of group-oriented travel behaviour to large-scale events: a conceptual model and propositions
- Regan, Nicole, Carlson, Jamie, Rosenberger III, Philip J.
- Wyllie, Jessica, Carlson, Jamie, Rosenberger III, Philip J.
- Rosenberger III, Philip J., Merrilees, Bill, Miller, Dale
Issues in consumer-based brand equity and agenda for future research
- Cheung, Man Lai, Pires, Guilherme D., Rosenberger III, Philip J., de Oliveira, Mauro Jose
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